Many companies spend their time and energy marketing outside the firm, not realizing that marketing within the firm is of equal value. How your employees perceive you is of tremendous value for getting and keeping top employees.
Newsletters A simple company newsletter goes a long way toward lending a familiarity that builds loyalty. Like an external newsletter, WORDSource intersperses news with interesting staff and customer articles for an ongoing document that helps foster a personal connection with employees. And we don’t have to tell you that happy employees help make happy customers, and of course happy customers help your bottom line.
Internal Handbooks and Training Manuals Too often internal communication takes the back burner to the more pressing needs of an external campaign, and employees are left with an overwhelming handbook or manual they are too intimidated to try and understand.
Employees value clear, friendly communication. Let WORDSource help untangle the legalese in your employee handbook, map out the steps in your training manual, or tell your story in a company newsletter. Your employees will appreciate the difference!
Following is a sample of an Employee Benefits Manual: